Love the Work

Your Brand Experience
has many touchpoints, each providing opportunities to connect with customers.

Amazon Fashion

Details coming soon...

Users:

Mobile, Desktop Consumers, Fashionistas

Industries:

retail, fashion

Design:

Mobile, Strategy, Wireframing, Visual Design, Prototyping, Usability

Valant

Valant is a modern, cloud-architected platform for electronic health records (EHR) and practice management. It provides enterprise behavioral health clinics with an extensible data model, highly configurable workflows and a mobile app-inspired user experience, dramatically improving productivity across their customers' organizations.

Users:

Clinicians, Administrators, Patients

Industries:

Behavioral Healthcare

Design:

Strategy, Wireframing, Visual Design, HTML5, CSS, Prototyping, Animation, Marketing Content Development

Amazon Giveaway

AmazonGiveaway allows customers to run their own giveaways online to build a social audience or to promote their business or book. It started with the idea of bringing an old school radio giveaway to Amazon.

Giveaway provides a fun, mobile-first experience for players. It feels like a game, bringing the Amazon box to life with a bit of personality. We also created the Giveaway setup experience, their marketing page, various HTML emails and social advertisements.

Users:

Everyone

Industries:

Social Media, Marketing, Mobile, Retail

Design:

Animation, Mirco-interation, Illustration, HTML5, CSS, Strategy, Wireframing

RootMetrics

RootMetrics is a source for the mobile industry, government, press, and consumers alike, presenting real-world reports on mobile performance and identifying the best wireless carriers around the world.

In designing their responsive reports, we worked alongside the RootMetrics team to create a comprehensive information architecture, an intuitive user interface framework and behavior, and a strong visual design of RootMetrics data such as charts and maps.

Our design challenge was, in a short period of time, to identify and find solutions for current and potential future issues with information architecture, navigation and wayfinding, information visualization, and visual design.

Users:

Mobile Industry, Data Analysts, Government, Press, Consumers

Industries:

Mobile, Data Analytics, Business Intelligence

Design:

Information Architecture, Workflow Design, Visual Design

Bre & Co.

Details coming soon...

Users:

Gift givers, Storytellers

Industries:

Luxury gifts

Design:

Strategy, Wireframing, Workflow design, Branding and Identity, Production design, Specification

Helping bring a smile to customers' faces

Launched in October 2013, Amazon Smile donates 0.5% of a customer's purchase to a charity of their choice. There are almost a million to choose from.

In order to shop users must complete an on-boarding process. Stakeholders wanted to ensure that users quickly on-boarded while understanding key program details.

  • Designed a streamlined on-boarding experience
  • Designed on-boarding flow for mobile experience
  • Created presentations for executive review

Users:

Customers, Non-Profit Administrators

Industries:

User On-boarding, Conversion, Mobile, Charity

Design:

Strategy, Wireframing, Layout Design, Visual Design

Connecting Homeowners with Vetted Professionals

Porch is a platform that helps homeowners find the right professionals for their home projects while also building the story of their homes over time.

In designing their mobile app, we worked closely with the Porch team providing information architecture, workflow and interaction design as well as a strong visual direction in keeping with their established brand guidelines.

USERS

Homeowners, Home Improvement Professionals

INDUSTRY

Professional Services, Construction, Home Improvement

DESIGN

Requirements Development, Information Architecture, Workflow Design, Wireframing, Visual Design

Research and Design Recommendations for College Catering System

Aramark is a leader in professional services, providing award-winning food services, facilities management, and uniform and career apparel to health care institutions, universities and school districts, stadiums and arenas, and businesses around the world.

Aramark's online catering system is used by hundreds of universities. Aramark's Executive Management wanted a comprehensive analysis of the site and its usability issues and opportunities.

We interviewed catering users with a custom list of questions to find out their use habits, pain points and requests. We did a comprehensive heuristic analysis of the site's navigation, key workflows and overall design. We prepared a report for the executive team with top issues and recommended next steps.

USERS:

Students, Faculty, Administrative Staff

INDUSTRY:

Catering, Food Service, Education

DESIGN:

User Interviews, Analysis, Heuristic Evaluation, Analysis Report

Enterprise Marketing & Segmentation

Electronic Arts Inc. is a leading global interactive entertainment software company. EA delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones and tablets.

EA needed to build a new backend system to allow its marketing teams to manage campaigns inside its game catalog. Components included: content upload, campaign creation, scheduling, management and reporting. A marketing segment tool allows users to build market segments.

We worked to closely with executive team, program managers and development to deliver a design focused on ease of use for the marketing user, advertising and system administrators.

Users:

Marketers, Advertisers, Administrators

Industries:

Enterprise, Gaming, Marketing, Segmentation, Advertising

Design:

Workflow Design, Information Architecture, Requirements Development, Visual Design, Wireframing

Retail Operations and Workflow Design

Users:

Buyers, Receiving, Fulfillment, Photographers

Industries:

Retail, E-commerce

Design:

Strategy, Workflow Design, Interface Design

Experience Design for Leading Recommendations Engine

The global leader in omni-channel personalization, Rich Relevance empowers retailers and brands to deliver the best content, offers and promotions to shoppers online, via mobile, or in a store.

Rich Relevance had a set of tools that had been built ad-hoc with no cohesive user experience. The complex software was difficult to use and clients often relied on RR consultants to complete basic requests. RR sought to change this so that their clients could move more quickly and use the software themselves.

We interviewed users and stakeholders. We cataloged high-priority use cases and streamlined workflows. We created an extensible information architecture that could support multiple clients and multiple user types, both internal and external. We also designed an analytics tool that customers could use from their own website to track click-throughs and purchases based on RR's recommendation engine.

Users:

Retailers, Marketers, System Administrators

Industries:

Enterprise, Retail, Personalization, Business Intelligence, Data Analytics

Design:

User Research, Stakeholder Interviews, Strategy, Interface Design, Information Architecture

Pharmacy Automation

Talyst engineers the safer pharmacy. Talyst is a leader in pharmacy automation with enterprise-wide medication management across in hospital environments providing inventory control, enhanced workflow efficiency, and improved patient safety.

Talyst sought to solve problems for in-hospital acute care pharmacies. Ensuring patients got the right medications and working with varying state safety requirements were the top priorities.

  • Streamlined inventory picking workflows
  • Created a flexible system to accommodate workflow variations
  • Created inventory velocity charts
  • Visited hospitals and observed users at work.
  • Created carousel and environment design recommendations
  • Designed a software interface for pharmacy inventory management and drug picking
  • Solved a big workflow problem returning medication back into the carousel.

Users:

Pharmacists, Pharmacy Technicians, Doctors

Industries:

Healthcare, Pharmaceutical, Inventory, Acute Care

Design:

Workflow Design, Process Design, User Research: Contextual Inquiry, Site Visit

Amper: Big Data Analytics in the Cloud

Users:

Data Analysts, Marketers

Industries:

Data Analytics, Marketing, Web-Analytics, E-Commerce

Design:

Information Architecture, Workflow Design, Visual Design, Branding, Web Design, Wireframing

Wayfinding for a Large Technology Conference

Over the course of the week, more than 45,000 people attended over 400 panels, meetups, exhibits, screenings, parties, and more at venues across the city. Reflecting IWNY’s mission as the ultimate crowd-sourced festival, the public can also help program panels across 13 categories being disrupted by technology as part of the Festival’s Make the Stage competition.

With more than 45,000 attendees and 400 panels, IWNY needed to make it easy for attendees to find and signup for events.

We refreshed the site's appearance with a flexible grid system. We redesigned the navigation. We gave extra care to the design of the Panel search and results page to allow easy data scanning of event name, description, date and location.

Users:

Conference Attendees, Participants and Staff

Industries:

Event, Marketing, Conference, Convention

Design:

Information Architecture, Navigation, Content Layout and Grid System

Designing the Tools to Increase Mobile User Customer Satisfaction

WDS transforms customer service with multi-channel knowledge management, care automation and analytics to help wireless brands deliver a more effective customer service experience.

As part of its Mobile Product Support program, RadioShack signed WDS to deliver an exclusive, nationwide support service spanning in-store, contact center, web and on-device apps to help customers get the most from their smartphone or tablet for the life of the device.

  • Interviewed users and captured work patterns and pain-points
  • Simplified workflows and wire-framed the solutions
  • Designed self-support pages

Users:

Mobile Users, Support Agents, Mobile Retailers

Industries:

Mobile, Customer Service, Care Automation, Wireless, Device Support

Design:

User Interviews, Interface Design, Information Architecture, Navigation, Workflow Design

Mobile App Design for Daily Deal Site

Users:

Shoppers

Industries:

Mobile, Retail, Daily Deal

Design:

Mobile App, Information Architecture, Visual Design

Microsoft

Designed B2B, Retail operations and Enterprise System Administrator experiences for Exchange Server, Microsoft Dynamics and Point of Sales systems.

Users:

Cashiers, Retail Managers, Small Business Owners, System Administrators,

Industries:

business, retail

Design:

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Google

Contributed to Trends, Ad words, Pro Ad tools

Users:

Marketing and Advertising Professionals

Industries:

Marketing, Advertising, B2B

Design:

Wireframes, Use Case, Information Architecture

REDEF

REDEF makes your mind move. Read, watch and listen to the stories, people and ideas that matter most.

Users:

Curators, Consumers

Industries:

Media

Design:

Curation Tools, Mobile App, Competitive Research